Shaw keeps kids entertained this holiday season with Shaw Go Treehouse and YTV apps
Apps give parents and children access to popular Treehouse and YTV programs anytime, anywhere on iOS and Android devices
December 05, 2013
Calgary, Alberta (December 5, 2013) — Shaw Communications is providing customers with the perfect solution to keep children entertained this holiday season and through the New Year with the launch of the Shaw Go Treehouse and Shaw Go YTV apps. As an extension of Shaw's TV Everywhere content strategy, both apps give Shaw Cable and Shaw Direct subscribers instant, on-the-go access to their favourite Treehouse and YTV programs – including SpongeBob SquarePants, Toopy and Binoo and Dora the Explorer – at no extra cost. The Shaw Go Treehouse and Shaw Go YTV apps launch today for all iOS and Android devices.
"The launch of the Shaw Go Treehouse and Shaw Go YTV apps is the latest step in our continued dedication to giving our customers added value through access to a robust on-demand content viewing experience," said Peter Bissonnette, President, Shaw Communications Inc. "Both apps will ensure families have access to the content they want, when and where they want it; certainly a special benefit to parents and families embarking on long road trips this holiday season."
After authenticating their account at first use, Shaw Cable and Shaw Direct customers who subscribe to Treehouse and YTV will be given instant access to an extensive catalogue of kids content. Both apps feature an easy-to-navigate display and predictive smart search capability to find content faster, as well as video bookmarking, making it possible for children and parents to pause and play shows at anytime. The Shaw Go Treehouse and Shaw Go YTV apps also feature intelligent streaming designed to provide customers with the best video quality possible regardless of connection speed.
Shaw will continue to expand the Shaw Go experience with additional choices being offered in the coming months. Shaw Cable and Shaw Direct customers can download both apps by visiting shaw.ca/shawgo or shawdirect.ca/shawgo.
As an added benefit, Shaw Internet customers west of Ontario are able to complement their use of both apps by accessing the Shaw Go WiFi service. As Canada's largest WiFi network, customers can view this exclusive content in thousands of locations across Shaw's footprint. A full list of locations is available at www.shaw.ca/wifi or by downloading the specially-created Shaw WiFi Finder App.
Shaw Communications Inc. is a diversified communications and media company, providing consumers with broadband cable television, High-Speed Internet, Home Phone, telecommunications services (through Shaw Business), satellite direct-to-home services (through Shaw Direct) and engaging programming content (through Shaw Media). Shaw serves 3.3 million customers, through a reliable and extensive fibre network. Shaw Media operates one of the largest conventional television networks in Canada, Global Television, and 19 specialty networks including HGTV Canada, Food Network Canada, HISTORY® and Showcase. Shaw is traded on the Toronto and New York stock exchanges and is included in the S&P/TSX 60 Index (Symbol: TSX – SJR.B, NYSE – SJR). For more information about Shaw, please visit www.shaw.ca.
For further information, please contact:
Shaw Communications Inc.
VP, External Affairs