Press release

iPhone X, iPhone 8 and iPhone 8 Plus arrive at Freedom Mobile on Friday, December 8

November 22, 2017


TORONTO, November 22, 2017 – Freedom Mobile today announced it will offer iPhone X, the future of the smartphone, featuring a revolutionary new design with a stunning all-screen display, and the new generation iPhone 8 and iPhone 8 Plus. Customers will be able to pre-order all three beginning November 24 at all Freedom Mobile retail locations across Canada, and they will be available in Freedom Mobile stores on December 8. For complete pricing details, please visit Freedommobile.ca.

“Canadians have told us they want access to Apple’s range of products on a vastly improving network at a reasonable price,” said Jay Mehr, President, Shaw Communications Inc. “By offering iPhone in combination with our Big Gig data plans and significant network improvements, we’re giving Canadians a new and improved option in a wireless service provider.”

iPhone X features a gorgeous all-glass and stainless steel design with a beautiful 5.8-inch Super Retina display, A11 Bionic chip with neural engine for powerful machine learning, augmented reality and immersive 3D gaming experiences, wireless charging, and Face ID, delivering an innovative and secure new way to unlock, authenticate and pay. The TrueDepth camera that enables Face ID brings Portrait mode with Portrait Lighting to the front camera for beautiful selfies with a depth-of-field effect and enables Animoji, which captures and analyzes over 50 different facial muscle movements to bring emojis to life in a fun new way. A redesigned rear camera with dual optical image stabilization includes a new colour filter, deeper pixels, an improved Apple-designed image signal processor and features Portrait mode with Portrait Lighting, allowing customers to capture stunning photos and videos. The all-glass front and back on iPhone X feature the most durable glass ever in a smartphone in two beautiful finishes — silver and space grey.

iPhone 8 and iPhone 8 Plus are a new generation of iPhone featuring a new glass and aluminum design in three beautiful finishes — space gray, silver and a new gold — made with the most durable glass ever in a smartphone, Retina HD displays, A11 Bionic chip, and is designed for the ultimate augmented experience. The world’s most popular camera gets even better and wireless charging brings a powerful new capability to iPhone. iPhone 8 Plus features dual 12-megapixel cameras and introduces Portrait mode with Portrait Lighting, bringing dramatic studio lighting effects to iPhone, allowing customers to capture stunning portraits with a shallow depth of field effect in five different lighting styles.

iPhone customers can take advantage of Freedom Mobile’s recently announced Big Gig plans, giving them an unprecedented 10 gigabytes of data for only $50 with no penalties for data overages. With Freedom Mobile’s MyTab, customers also have the option of purchasing iPhone 8, iPhone 8 Plus or iPhone X — for as low as $0 up front.

Freedom Mobile is in the midst of deploying its recently acquired spectrum to give hundreds of thousands of customers access to increased LTE data speeds while making the vast majority of existing LTE devices compatible with Freedom Mobile’s LTE-Advanced network. These network enhancements in Toronto, Vancouver, Calgary, and Edmonton will make it easier for millions of Canadians to bring their own devices to Freedom Mobile and enjoy the full benefit of its LTE-Advanced network.

These network upgrades — specifically deploying its newly-acquired 2500 MHz spectrum and refarming a portion of our AWS-1 spectrum — are expected to be completed by early December 2017 in Western Canada and early 2018 in the rest of Freedom Mobile’s coverage area.

For more details on pricing and data plans, please visit www.freedommobile.ca.

For more details on iPhone please visit www.apple.com/ca/iphone.
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Freedom Mobile Inc. is an indirect wholly owned subsidiary of Shaw Communications Inc. 


Caution Regarding Forward-Looking Statements

Statements included in this news release that are not historic constitute forward looking statements within the meaning of applicable securities laws. Such statements include, but are not limited to: statements relating to network upgrades, device compatibility, and the attractiveness of services to subscribers. These statements are based on assumptions made by Shaw, including Freedom Mobile, that it believes are appropriate and reasonable in the circumstances, including without limit, that: the expected business and financial results for Shaw, including Freedom Mobile will be realized; there is no significant market disruption or other significant changes in economic conditions, competition or regulation; the successful completion of the network upgrades, other growth plans and the converged network solution in a timely and cost effective manner to yield the results expected for Shaw, including Freedom Mobile; and the acquired spectrum will provide expected benefits to Shaw, including Freedom Mobile and the service and compatibility offering for its customers. There is the risk that one or more of these assumptions will not prove to be accurate and this may affect the business, operational and financial expectations for Shaw, including Freedom Mobile. Undue reliance should not be placed on any forward-looking statement. Except as required by law, Shaw, including Freedom Mobile disclaims any obligation to update any forward-looking statement.

About Shaw
Shaw is an enhanced connectivity provider. Our Consumer division serves consumers with broadband Internet, Shaw Go WiFi, video and digital phone. Our Wireless division provides wireless voice and data services through an expanding and improving mobile wireless network infrastructure. The Business Network Services division provides business customers with Internet, data, WiFi, telephony and video.

Shaw is traded on the Toronto and New York stock exchanges and is included in the S&P/TSX 60 Index (Symbol: TSX - SJR.B, SJR.PR.A, SJR.PR.B, NYSE – SJR, and TSXV – SJR.A). For more information, please visit www.shaw.ca.

 

For media inquiries, please contact:
Shaw Communications Inc.
Chethan Lakshman, VP, External Affairs
(403) 930-8448
chethan.lakshman@sjrb.ca